In 2013, Hollywood actor, environmental activist, and “happy hippie”, Woody Harrelson brought non-wood, tree-free paper to the market to help our farmers, our forests, and our future. In 2014, Woody hosted Ethos, a powerful documentary aimed at encouraging us to engage in ethical consumerism by awakening our consciousness about what’s happening in the world. In 2015, he told The Guardian:
“We live in a completely corrupted world where every government is just a bunch of businessmen working for a bunch of bigger businessmen and none of them give a shit about the people. The sad fact is no one knows how to change it, because no one knows how to take on the corporations. So I guess we’re stuck with this system until the oil runs out.”
In 2016, Woody, who is no stranger to controversy, is back with a strong message the entire world needs to hear. In the less-than-two-minute video featured below, he tells us how we can utilize our power to support and promote the type of world we want to live in, right now, at this moment; why we should support the products and companies which resonate with our values and the planet; and why it’s time to take responsibility for our lives and take these matters into our own hands.
“We get into the habit of buying junk fast foods that have no actual food in them. We buy gallons of poisonous household cleaners when one degradable soft soap would do. We are poisoning our homes and wasting our hard earned money for no good reason. Why? Because the advertising industry tells us to. They just want you to buy stuff.
“For example, if a company pollutes the environment or uses bad business practices, if you don’t buy their stuff they would change; if you don’t want food with chemicals or GMOs in it, then don’t buy it. The minute we start taking responsibility and spending our money wisely, every politician, every corporation and leader around the world is gonna know that we have woken up.
“This is the 21st century. If we use our resources wisely, there’s no reason why anyone shouldn’t have what they need. There is no reason, whatsoever, why people are still starving to death on our planet. The common man or woman whether they are Israeli or Palestinian, Protestant or Catholic, Iraqi or American, common man just wants to live in peace and justice in a clean environment.
“When we look around the world and we see that that is not the case, we know that the will of the majority is not being listened to. That’s the first sign that our system is broken. Government won’t make these changes for us; yet again it is down to the common man.
“No company will continue a practice or product that you, the consumer, will not buy. It’s vitally important that you understand this because this gives you ultimate power to change the world you live in.
“Companies are extremely sensitive about you buying their products because if you don’t buy their stuff, they go out of business. That’s not something many companies are willing to consider and by choosing to spend your money wisely you can promote those companies that do business in a socially responsible way.”