With the legalization of recreational marijuana use in some states, the pot industry is rapidly expanding. In a study by The ArcView Group, the marijuana industry is one of the fastest growing markets in the U.S. with a 74 per cent increase from $1.5 billion in 2013 to $2.7 billion in 2014. By 2019, the industry is expected to be valued at $10.8 billion.
The amount of consumers, whether for medical or recreational, has also risen. In Colorado alone the number of patients approved for medical marijuana cards rose from 80,558 in 2011 to 111,804 by the end of 2014.
With marijuana consumption on the rise, companies are finding innovative ways for the consumer to get high, no longer being confined to the two traditional methods: smoking or baking. These new innovations are making typical pot smokers look like luddites in comparison.
From edibles ranging from hard candies to cannabis-spiced almonds, pot-products have taken a more casual approach, trying to erase the negative stigma associated with the drug.
What is said to top the new forms of consuming cannabis is marijuana-infused coffee. Starting your day on a “high note,” the Washington-based Company Fairwinds Manufacturing has created a marijuana-infused coffee brew that provides an “extra kick” to your morning. The coffee is sold in Seattle’s Uncle Ike’s Pot Shop.