Anheuser Busch Responds To “Boycott The NFL” Protests

The numerous “Boycott the NFL” movements have gained a tremendous following within the span of about a week — so big, in fact, that major corporate sponsors are now listening very closely to what ticked-off fans are saying.

Anheuser Busch has gone as far as hinting that that they’ve considered all possibilities when it comes to responding to angry football fans who are made at the NFL — including possibly pulling their multi-million dollar sponsorship?

Daily Caller reports:

Amidst the national anthem protests, one major sponsor is considering pulling their product from the NFL altogether: Anheuser Busch

The popular beer company is letting the public decide whether they should terminate their relationship with the NFL. This weekend, the beer company set up a hotline to get a better sense of what the public really thinks about the recent wave of protests.

Over the past couple of weeks, more than 150 players have refused to stand for the National Anthem. As a response, fans have been burning jerseys, throwing away season tickets, and game day ratings have plummeted.

Fans (or former fans) are angry. The hotline received such a high volume of calls that it crashed on Friday afternoon but is back up as of Sunday night.

The hotline greets fans with a brief statement:

If you are calling with questions or comments about Anheuser-Busch’s sponsorship of the NFL, press one. At Anheuser-Busch we have a long heritage of supporting the nation’s armed forces, veterans and military dependents. The national anthem is a point of pride for our company and for the 1,100 veterans that we employ. Please feel free to share your feedback after the tone.

Anheuser Busch also released a statement this weekend.

At Anheuser-Busch we have a long heritage of supporting the institutions and values that have made America so strong. That includes our armed forces and the national anthem as well as diversity, equality and freedom of speech. We proudly employ over 1,100 military veterans and we work every day to create an inclusive environment for all of our employees. Because only together can we achieve our dream of bringing people together for a better world. We have many long-term sports partnerships, including our NFL sponsorship, and while we may not agree on everything, we still believe in the power of sport to bring people together and overcome their differences. Thank you.

Also, here’s the official “I Proudly Stand For The Anthem” t-shirt (we have hoodie and v-neck options, too!) that has part of the proceeds going to the National Coalition of Homeless Veterans!


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